Lisa Smith

Recent Posts

WEBSITE REDESIGN VS. REFRESH: WHICH DO I NEED?

Posted by Lisa Smith on Sep 10, 2020 8:13:00 AM

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A website is like a house. If you don’t have one, you need one. Whether you buy or build, a house fulfills Maslow’s hierarchy of needs; warmth, rest, security, safety.

 

If you have a house, it’s most likely going to need to be updated at some point. Sometimes it just needs a fresh coat of paint here and there, but sometimes it’s going to need a complete overhaul, especially if it’s not meeting the needs mentioned above.

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10 Iconic Michigan Brands

Posted by Lisa Smith on Aug 24, 2020 10:30:00 AM

Marketing - TOP 10 ICONIC MICHIGAN BRANDS

 

Michigan is the birthplace to an impressive collection of brands and products, some of which are known world-wide and others that are exclusive to the state. The Great Lakes State has introduced the world to everything from routine breakfast staples, state-of-the-art appliances, delectable junk food, and – obviously – automobiles. There is a good chance you bought a Michigan-made product from your last trip to the grocery store, or even drove a Michigan-made product on your last family vacation. 

 

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Emerging Graphic Design Trends to Watch

Posted by Lisa Smith on Aug 3, 2020 1:58:35 PM

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While you shouldn’t do something just because it’s popular, utilizing the latest design trends can be a great way to capture the attention of your audience in order to share your story and solve their problems.

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