Google Analytics is one of the best tools to use when analyzing your website traffic. It provides in depth data on your viewers and allows you to make sure your pages are performing optimally. The tool has a lot of capabilities; we’ve provided a brief description on how to use Google Analytics to track and report website traffic.
UPDATED: 5/10/17, 9:24 a.m.
Wendy’s is well-known for their sassy, saucy social media presence, but there was no sass necessary for this viral Twitter outbreak. Thanks to Carter Wilkerson, an average 16-year-old, Wendy’s is back in the spotlight.
The hashtag, #NuggsForCarter has become an online phenomenon. On April 5, Wilkerson tweeted “Yo @Wendys how many retweets for a year of free chicken nuggets?”, to which Wendy’s official Twitter account replied, “18 million”.
“Consider it done”, he said.
BREAKING: Facebook Business, the marketing and advertisement creation platform for ads on Facebook, has just announced that they will now be offering Split Testing in ads, apart from the traditional A/B testing that has been important for marketers in the past to understand which of their ads perform best.
Fact: people love free stuff.
Another fact: a well-designed and executed social media contest or sweepstakes can grow your business and capture customer attention with little overhead cost.
In 1951, the first live televised broadcast took place when former U.S. President Truman spoke at the Japanese Peace Treaty Conference in California. The world has come a long way since then; many things have come and gone, but live video has remained steady as a popular mode of mass communication and source of entertainment.
Have you ever been immersed in an interesting conversation one minute, only to find yourself lost in a sea of technological jargon the next?
Our inbound marketing team throws around a myriad of terms and abbreviations throughout our work week — but such terminology could be confusing to business professionals unfamiliar with the industry and our agency.
There aren’t many social platforms with “one billion monthly users” in the world, so when the opportunity arises for social media marketers to create and target ads on such platforms, they practically drool. That’s exactly what’s happening as Facebook begins “very small” testing in Thailand and Australia to implement targeted ads inside Messenger itself.
What makes search engine optimization (SEO) so fascinating? At InVerve, we love it because the process is constantly evolving. As the world continues its pattern of technological innovation, people regularly change how they consume information.
Google CEO Sundar Pichai claims that 20 percent of queries on its mobile app and Android devices are voice searches. This percentage is only expected to grow; comScore predicts that 50 percent of all searches are going to be voice searches by 2020.
You get the point. Voice search is the next “big thing.”
