Fran Russell

Recent Posts

More of What's Trending in Graphic Design

Posted by Fran Russell on Feb 11, 2018 2:59:00 PM




Hand drawn illustration, prominent typography and variable fonts, bright, bold colors are all trending in graphic design this year. If you missed out, read our previous blog “What’s Trending in Graphic Design Now.” But there are also a few other continuing and emerging trends —including original photography and image treatments, minimalism, retro and vintage looks, and minimalism.


Let’s explore those now.

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What's Trending in Graphic Design Now

Posted by Fran Russell on Feb 1, 2018 8:29:00 AM



The discipline of graphic design is not easily defined. It’s dynamic — always changing, fluid, and eager to embrace the next big thing (or to at least give it a try). And as design evolves, trends take shape. Last year, we saw the development of some distinct trends in design — particularly as related to the use of graphics for websites and social media. Some of these will still be hot in 2018, and there are some new trends emerging, too. Let’s take a look!

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Best Practices for Mobile-Friendly Typography

Posted by Fran Russell on Apr 7, 2017 8:05:00 AM



Typography is often referred to as the backbone of design. And, as we continue to evolve into a mobile-first world, typography is becoming increasingly important to our communication efforts.


Ten years ago, designers were focused solely on choosing typography for websites and digital marketing that looked good and functioned well on desktop technology. Today, they also need the fonts they select to be compatible with an increasing variety of screen sizes — including desktop computers, tablets, and mobile phones.


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The Effects of Color on Consumer Behavior

Posted by Fran Russell on Nov 21, 2016 2:00:55 PM



Ah, the subconscious mind. It provides us with quick recall and access to our memories, and influences our habits and mood. It also processes what we take in through our senses, including how we perceive and react to colors. Why does a certain color make us smile? Feel calm? Anxious? Confident? Impulsive?

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